Previously Controller of Business Strategy at the BBC, Halton has helped guide the DTT/IPTV platform from initial concept to a platform used daily by more than 3m customers, including those subscribing to BT and TalkTalk’s pay-TV services.
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370 million anonymous data points – covering recordings, searches, EPG journeys, VOD and live channel watchings, are collected per day, providing a wealth of consumer behavioural data.
Launched in Summer 2012, the platform provides access to terrestrial TV channels and on-demand and catch-up apps and is a collaboration between the BBC, ITV, Channel 4, Channel 5, transmission firm Arqiva and ISPs BT and TalkTalk.
A partnership between TalkTalk, BT and the UK’s Public Sector Broadcasters, YouView is available in two main variants – a contract free retail option, and as part of a pay-TV and broadband package from TalkTalk, BT and Plusnet.
Programming highlights this festive season include the brand-new Frontline investigation, Putin’s Revenge (9pm, Friday 22 December), the four-part American Experience Walt Disney (Christmas Eve), as well as PBS’s highest rating TV series ever, The Civil War (Saturday 30 December) and Jazz (New Year’s Day) both by legendary filmmaker, Ken Burns.
Pulling together a range of content from Sony Pictures Television’s POP, Tiny Pop and KIX channels, the player will offer seven day catch-up with scroll back and search functionality on YouView TVs.
Launched in 2012, YouView provides access to free-to-air channels over a standard aerial alongside access to the UK’s most popular catch-up and video on demand services, such as iPlayer and ITV Hub.