BT has launched a new “business-grade” service which will ensure SMEs are never offline by automatically switching their broadband service to 4G should their fixed-line connection be interrupted.
Called 4G Assure, the product works by connecting a mobile broadband dongle to the existing Business Smart Hub which can proactively detect when the customer’s fixed broadband connection has been lost and switch to 4G.
The Hub then monitors the fixed line connection every few seconds and will automatically switch back to it when the line becomes stable. In addition, BT will know and will take action to proactively fix the fault, without the customer having to contact the company.
The ISP says 4G Assure includes support for static IP addresses, ensuring that firms who rely on one to run their own websites, servers and connect remotely, will remain fully online.
4G Assure will be included at no extra charge for those customers taking an Ultrafast, Infinity Premium or Broadband Premium business broadband package.
Customers who purchase BT’s standard business broadband packages can add 4G Assure for an additional £8 per month.
Mike Tomlinson, MD, SME for BT, said “We recognise that a reliable, always on broadband connection is essential for businesses.
“So we’ve packed even more innovation into our award winning Smart Hub to provide SMEs with a failsafe method to stay online.
“We are very excited about this new service because it combines the strengths of our fixed broadband network and the UK’s most powerful Wi-Fi signal with the most extensive 4G network in the country.
“This delivers a highly resilient broadband service which will keep SMEs – the backbone of the UK economy – up and running.”