In-depth: reality tv

Carphone Warehouse Sponsors X Factor

By Staff ⋅ August 13, 2008 ⋅ Post a comment

ITV has named The Carphone Warehouse as the official sponsor of The X Factor for the second year running.

The on and off-air sponsorship package, which includes broadcasts on ITV1 and ITV2, as well as sponsorship of the X Factor website (www.itv.com/xfactor) begins with the show launch on 16 August 2008.

—