Virgin Media customers can now watch 4Music, CBS Action, CBS Drama, Extreme Sports, The Horror Channel and Sony SAB on the move after they were added to the firm’s popular Virgin TV Anywhere service.
The new plans move the cost of the handset to a separate credit agreement, helping consumers understand how much of their monthly bill is going on airtime and how much on the device.
First announced in June, UKTV Play will offer full box sets of some UKTV’s most popular programmes, including Crackanory and David Attenborough’s Natural Curiosities.
Virgin Media has teamed up with The Cloud to give its mobile phone customers “seamless” access to 22,000 WiFi hotspots at popular retailers, hotels and bars.
The expansion will allow more households to access the firm’s broadband and TV service from the end of October.