Kobo users on the iPad and iPhone can now share quotes, passages and recommendations with friends on Twitter following the ebook retailer’s latest app update.
The app update extends the Reading Life features which gives readers ‘awards’ for the number of books they’ve read or reaching benchmarks.
In a statement the company said it had seen “a dramatic increase – over 50% – in users’ reading time since the launch of Reading Life in December.” It has also confirmed plans to extend the feature to other platforms.
“Reading Life is helping us bring the culture of books – beyond just buying and reading – to eBooks. Our customers have responded with amazing engagement, but also a substantial increase in time spent reading.
“Bringing Twitter to Reading Life will enable our customers to reach out to friends in real-time, enabling new opportunities for conversation and discovery,” said Kobo CEO Michael Serbinis.