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Why Android v iPhone sales comparisons are fatally flawed

September 16, 2010 - Staff@seenituk

HTCs Hero runs Google's Android OS
If you’re a passionate advocate of either Google’s Android mobile phone OS or Apple’s iPhone you probably read reports of how the sales of each stack up against each other.

Inevitably such articles are followed by vein-popping rows between so-called ‘haters’ and ‘fanbois’ while moderate voices are lost in the hysteria.

What also gets lost is this rather important fact: comparing sales of lots of devices from a growing number of manufacturers which all use a common OS with those of a single phone made exclusively by a single manufacturer is a flawed way of reporting statistics.

Yet that’s how lots of people who should know better do it.

Even more bizarre is how some reports try and pitch the story as an Apple v Google battle despite Google’s involvement in Android being a distant (if at all) consideration for most buyers.

And the passions such comparisons evoke are a source of genuine puzzlement to me.

Even as a keen iPhone and iPad user I can’t being myself to care what platform other people use, let alone dedicated time to trying to convince them that they’ve made the ‘wrong’ purchase decision.

What is it about mobile phones that attract and foster such strong passions?

Twitter users – follow @seenituk for more comment, news and observations.

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