Augmented Reality

  • Doctor Who – BBC announces new regeneration Facebook camera effect

    Doctor Who – BBC announces new regeneration Facebook camera effect

    Launched just days before Peter Capaldi regenerates into Jodie Whittaker during the 2017 Christmas Special, Doctor Who: Twice Upon a Time, the effect uses Augmented Reality to replicate the show’s iconic regeneration look.

  • New Harry Potter augmented reality mobile game is coming to mobile platforms

    Players will explore real-world neighborhoods and cities across the globe, players will go on adventures, learn and cast spells, discover mysterious artifacts, and encounter legendary beasts and iconic characters.

  • Barclaycard returns to iPhone with new augmented reality game

    Barclaycard returns to iPhone with new augmented reality game

    More than three years ago Barclaycard scored a viral hit with its Waterslide app for Apple’s iPhone, inspired from its then TV ad campaign. We were impressed at how little in-game branding there was and a 2010 follow-up Rollercoaster app offered more fun and impressively un-spammy gaming. Now the company is back with Toys Unleashed,…

  • Top Gear DVD kicks-off new BBC augmented reality range

    Top Gear DVD kicks-off new BBC augmented reality range

    A new Top Gear DVD will use Aurasma’s augmented reality technology to offer fans additional content. The tech, recently used by Universal’s 100th anniversary titles, uses a smartphone and tablet app to display video footage triggered by a known location or image. BBC Worldwide says Top Gear The Challenges 6, on sale from June 4th…