Over the past year the low-cost broadband and TV provider has seen a steady flow of departures from what was once claimed to be the UK’s third largest pay-TV platform.
TalkTalk's decision to give away YouView boxes to new and existing phone and broadband customers has helped it become the UK's third biggest pay-TV provider.
The number of TalkTalk customers paying a regular monthly subscription for TV channels could be as low as 125,000 according to evidence recently heard by the Competition Appeals Tribunal.
The new multi-year agreement also includes live and on-demand content from Sky Sports, Sky Cinema and pay-per-view service Sky Box Office. None of the channels will be available iN HD.
The loss continues a trend which has seen the low-cost service slip behind BT to become the smallest of the UK’s four pay-TV firms.