BT announces new mobile & landline hybrid service for SMEs

Image: BT/Vismedia
Image: BT/Vismedia
BT’s business arm has announced a new integrated landline and mobile voice service aimed at firms with between 20 and 250 employees.

The new BT One Phone service will see the broadband provider and broadcaster install a private mobile network in a client’s premises to channel calls via a dedicated connection to BT’s network.

Calls will be received on the employee’s mobile handset regardless of whether the caller has dialled their mobile, landline or direct extension.

BT says the use of a private mobile network linked to its cloud-based infrastructure will guarantee call quality which is at least as good as that offered by traditional fixed telephone lines.

Staff will be able to leave the office without ending their call as the One Phone service will seamlessly switch from the internal mobile network to BT’s national mobile network which is powered by an MVNO agreement with EE.

In addition to 3G and 4G data access, clients will also have access to their office WiFi network and BT’s 5 million Wi-fi hotspots.

Graham Sutherland, CEO, BT Business, said: “With an increasingly mobile and demanding workforce, businesses need communications technology that is as flexible as they are. Missed calls mean missed business.

“Today’s announcement, combined with the upcoming launch of our 4G services demonstrates our ongoing commitment to the increasingly mobile UK workforce.”

The ISP and broadcaster is expected to launch a new consumer mobile service later this year which will eventually fuse a mixture of EE’s network and BT’s own 4G capacity to offer an ‘always best connected’ customer experience.

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