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Kobo announces Best Buy US tie-up

February 16, 2012 - Staff@seenituk

Kobo's Vox eReader
eReader maker and eBook retail Kobo has struck a deal with Best Buy which will see its Vox eReader stocked at stores across the United States and online at www.bestbuy.com.

Last month the company announced its readers would be available from Dutch retailer Libris Blz.

In the UK the devices are sold by Asda and WHSmith.

“We’re excited to offer the Kobo Vox eReader in U.S. Best Buy locations where consumers can try our innovative social experience and see the difference that Kobo brings to eReading,” said Todd Humphrey, EVP Business Development, Kobo, Inc.

“We’re focused on delivering an innovative and easy eReading experience and our expanded footprint throughout the U.S. will allow consumers to experience Kobo first hand and find out why it is the favored choice of millions of readers around the world.”

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