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Sky announces new mobile gaming partnership

September 13, 2018 - Staff@seenituk

Sky has partnered with Skybound Entertainment, producers of The Walking Dead games, to provide new mobile games titles using new and existing Sky brands and characters.

The Skybound Stories range will offer episodic and character-driven narratives where the player becomes the protagonist, making choices that matter to the storyline.

Gary Davey, Managing Director of Content at Sky, commented: “I am very excited about this venture. This is comic books for the iPhone generation.

“Interactive story-telling, designed for mobile consumption is a fascinating new field for us. And it’s great to now explore it with the masters of the craft.”

John Jelley, VP of Business Development at Sky, said: “As gaming continues to broaden in appeal with a higher quality of IP, the boundaries between games and video are gradually disappearing.

“This joint venture will help us find innovative new ways for customers to experience the shows they love – in a natively interactive format on any smartphone.”

Dan Murray, President of Skybound Interactive, commented: “A constant goal at Skybound is to deliver new and existing fans with the best content possible.

“Our deal with Sky allows us to dive deeper into already cherished worlds in a creative way, inviting players to become a part of the story.”

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