VuTV, a service which lets Freeview homes with selected internet connected TVs and set-up boxes subscribe to a selection of pay-TV channels, is to cease operations.
The service launched two years ago offering Comedy Central, MTV, CNN, Lifetime, HISTORY, H2, Crime & Investigation Network, Nickelodeon, Nicktoons, Nick Jr., Cartoon Network, Boomerang and Cartoonito for £6.99 a month.
Limitations in the streaming technology used by Freeview devices meant that, unlike the internet channels offered by BT and TalkTalk, programmes could not be paused, rewound or recorded.
In a statement the firm said: “We have been running VuTV for a nearly two years and the initial agreements with our channel providers are coming to an end.
“Having reviewed progress, we’ve been unable to find a viable way to continue the service.
“As a result, VuTV will be closing on Thursday 22 October 2015 and we are no longer accepting any new subscribers.”
News of the platform’s closure comes just days after a new generation of internet connected Freeview devices went on sale.