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Apple unveils new ultra-thin 12” MacBook

March 9, 2015 - Martin Hoscik@seenituk

Image: Apple
Image: Apple
Apple has unveiled a new, ultra-thin MacBook which combines a 12” high resolution ‘retina’ display with “all day” battery life.

Available in the same Gold, Silver and Space Grey colour options as iPhone and iPad, the new model is just 13.1mm thick – 24% thinner than the Macbook Air – and weighs in at 2 pounds making it the thinnest and lightest MacBook to date.

The firm’s engineers have designed a new thinner keyboard mechanism, shrunk down the size of the laptop’s logic board and removed its internal fan to free up space for extra batteries.

Traditional ports such as USB and HDMI have been replaced with a single reversible USB-C connector which, when used with adapters, can support VGA, HDMI, and DisplayPort devices.

Phil Schiller, vice president of worldwide marketing, said users would also be able to transfer data to and from their MacBook using Bluetooth and WiFi.

“Apple has reinvented the notebook with the new MacBook, and at just two pounds and 13.1 mm, it’s the thinnest and lightest Mac ever,” said Schiller.

“Every component of the MacBook reveals a new innovation. From its fanless design, ultra-thin Retina display and full-size keyboard that’s 34 percent thinner, to its all-new Force Touch trackpad, versatile USB-C port and breakthrough terraced battery design, the new MacBook is the future of the notebook.”

Prices start from £1049 for the entry level model which has a 1.1GHz dual-core Intel Core M “Broadwell” processor, 8GB of RAM and 256GB of SSD storage.

A higher-spec model featuring a faster 1.2GHz processor and 512GB of storage will cost £1,299.

Both models start shipping on April 10th.

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