BT has extended its deal with the Ultimate Fighting Championship (UFC), allowing it to bring subscribers to its sports channels live coverage of Europe, the Middle East (EMEA) and Africa Fight Nights plus delayed broadcasts of Asia bouts.
The first content shown under the deal will be UFC Fight Night London: Gustafsson vs Manuwa on 8th March live from London’s O2 Arena.
The EMA and ASIA Fight Nights are intended to allow the sport’s growing army of international fans the chance to see the action up close and personal.
BT Sport’s new deal includes every bout on the fight card plus behind the scenes footag, and the channels weekly Beyond The Octagon show.
Garry Cook, Executive Vice President and Managing Director of UFC EMEA, said: “We are delighted to be working with BT Sport on our exciting new EMEA and Africa Fight Nights. They have been a fantastic partner of the UFC here in the UK and this will only strengthen our relationship.
“British fans want to see more and more of the UFC during prime time TV and this extended agreement will allow them to watch every single fight, and much more, throughout the EMEA and Africa Fight Nights.”
Simon Green, Head of BT Sport said: “UFC is one of the fastest growing sports in the world and we’re very happy to be adding these new FIGHT NIGHTS to our UFC content. We know that UFC fans in the UK will be delighted to hear this news.”