BT Sport has signed exclusive UK and Ireland broadcast rights to the FIFA Ultimate Team Championship Series which pits FIFA 17 competitors in the world against each other.
Football and gaming fans will have a front row seat to the action as BT Sport screens the remaining four EA FIFA Majors – Season Two North American Regional Final in Vancouver (April 8), Season Two Asia-Pacific Regional Final in Singapore (April 22), Season Two European Regional Final in Madrid (May 6) and the FIFA 17 Ultimate Team Championship Final in Berlin (May 20 and May 21).
Simon Green, Head of BT Sport, said: “This is yet another example of live innovation from BT Sport. Competitive interactive football gaming is a rapidly growing industry and I’m delighted that BT Sport is now able to showcase it for the first time ever in the UK.”
Todd Sitrin, Senior Vice President and General Manager of Competitive Gaming Division, EA, said: “There’s a profound opportunity for competitive gaming to achieve mainstream success and the key to accomplishing this is accessibility.
“We’re thrilled to be partnering with BT Sport to make our exciting competitions for EA SPORTS FIFA, the most popular video game in the UK, available across the nation as we move the industry forward.”