Microsoft announces two new Lumia smartphones

Lumia532_MarketingMicrosoft has further bolstered its smartphones range with the announcement of two new Lumia handsets which is says are the most affordable to date.

The Microsoft Lumia 435 and Lumia 532 both run the latest Windows Phone 8. 1software and, the firm says, are designed to “provide a balance of features and power” while also achieving low price points to drive take-up.

Both devices will be available in single-and dual-SIM variants in bright green, bright orange, white and black and will roll-out in select countries in Europe, Asia-Pacific, India, the Middle East and Africa from February.

Pricing for the Lumia 435 is expected to be around 69 euros while the Lumia 532 will cost approximately 79 euros, subject to carrier discounts and subsidies.

“When we launched the first Lumia devices over three years ago, we said we were committed to bringing devices to as many people and price points as possible,” said Jo Harlow, corporate vice president for Phones at Microsoft.

“With the Lumia 435 and Lumia 532, we’ve realised our goal of creating the most affordable Lumia devices to date, opening up the opportunity to reach those people who are buying a smartphone for the very first time.

“Lumia 435 and Lumia 532 deliver competitive hardware alongside innovative software that will continue to receive the very latest updates and enhancements, keeping users up-to-date with the best new features.”

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