BBC Two ‘dragon’ Theo Paphitis is to present a new seven-part series looking at the world of retail buying.
In The Buying Game buyers from some of the UK’s biggest retailers will rely on the talents of the British public in their quest to find the best and most innovative new products.
Each week Paphitis will guide viewers through the normally closed world of retail buying, demystifying shop talk and revealing the competitive inner workings of retail, from prototype to product development to the finished article on the shop floor.
Janice Hadlow, Controller, BBC Two, says: “It’s going to be fascinating to see Theo’s extraordinary understanding of the market and astute business acumen at work outside of the Den, combined with a great insight into a rarely glimpsed side of the retail industry.”
