Here’s the first trailer for Paranormal Activity 4 which arrives in cinemas later this year.
Studio Paramount Pictures is giving fans a chance to win an advance screening of the film for their city by taking part in a Facebook vote on the franchise’s official page.
“There’s a very special connection between Paranormal Activity and Facebook,” said Matt Jacobson, head of market development at Facebook.
“Four years after the initial success of the franchise and the establishment of a passionate fan community, we’re excited to see continued iteration on a franchise that was born on Facebook. Paramount is using both the Facebook platform and media to drive awareness of the film, three months out, and we will continue to drive awareness and intent at scale as we approach opening weekend in October.”
“The success of Paranormal Activity began with the fans who have championed the movie franchise from the very beginning through social media,” said Amy Powell, Executive Vice President of Interactive Marketing.
“Now we’re creating an even more dynamic experience among the film’s community of fans and for the first time, we’re giving them an opportunity to go head-to-head on Facebook with fans around the world to determine the 25 cities who get to see Paranormal Activity before it opens.”
