• Skip to primary navigation
  • Skip to main content
  • Skip to primary sidebar
  • Skip to footer

SEENIT

TV, Film, Broadband, Pay-TV, Games, Computing and Tech | News, Comment & Reviews

  • NEWS
  • UPCOMING BLU-RAYS
  • ADVERTISE
  • Twitter

RFU signs Samsung as official Consumer Electronics & Smartphone Partner

October 16, 2014 - Staff@seenituk

Photo by Matthew Lewis - RFU/The RFU Collection via Getty Images
Photo by Matthew Lewis – RFU/The RFU Collection via Getty Images
The Rugby Football Union has announced a three year sponsorship deal with Samsung which sees the electronics firm become the Consumer Electronics & Smartphone Partner to the RFU and England Rugby Team.

Samsung will install more than 700 state-of-the-art digital screens at both Twickenham Stadium and England’s Pennyhill Park training ground.

The firm says its ‘Smart Signage’ products “will significantly enhance the fans’ experience and benefit elite and grassroots player levels, reflecting the growing importance of technology in enhancing the game.”

Today’s agreement will also benefit over 2,000 RFU affiliated grassroots rugby clubs across the UK who will be offered the chance to buy access to Samsung’s Smart Signage and other coaching technologies.
 
Samsung will also benefit from an extensive range of sponsorship rights including match day branding rights, hospitality packages and category exclusivity in consumer electronic & smartphone products.


 
Sophie Goldschmidt, RFU Chief Commercial & Marketing Officer, said: “We are delighted to welcome Samsung to our partnership family, a brand that is internationally renowned as an innovative industry leader.

“There are natural synergies between Samsung and the RFU, as sport and technology become increasingly intertwined and we both strive to be at the forefront within our specialty areas. This partnership importantly supports both the elite and grassroots levels.

“In 2012 we committed to invest £76m into the development of a modern, connected stadium, and the partnership with Samsung is another stepping stone to achieving our goal. We look forward to working closely with Samsung to benefit the future of English rugby.”

Andy Griffiths, President of Samsung Electronics UK, said: “Samsung has long been committed to sport, both in the UK and globally, and we take pride in bringing fans closer to their passions and creating unforgettable experiences through our technology.

“Partnering with the RFU and England Rugby team is a very exciting step for us ahead of what will undoubtedly be a fantastic year for the nation. The installation of leading Samsung technology at Twickenham and Pennyhill Park will not only support the England team, but will bring fans closer to the game than ever before, ensuring that they don’t miss a single kick, try or tackle.”

Share this:

  • Click to share on Twitter (Opens in new window)
  • Click to share on Facebook (Opens in new window)
  • Click to share on LinkedIn (Opens in new window)
  • Click to share on Reddit (Opens in new window)
  • Click to share on Tumblr (Opens in new window)
  • Click to share on Pinterest (Opens in new window)

RECENT ARTICLES

The Lord of the Rings: Gollum gets final console and PC release date

Classic sitcom Just Good Friends arrives on BritBox this week

Darcey Bussell to mark Queen’s platinum jubilee in new More4 road trip series

UEFA Women’s EURO 2022 to benefit host cities by £54 million

UPCOMING BLU-RAY RELEASES

Luis Buñuel’s The Discreet Charm Of The Bourgeoisie is coming to 4K UHD Blu-ray

Brian De Palma’s The Untouchables is coming to 4K UHD Blu-ray

Downton Abbey: A New Era now available to pre-order on Blu-ray and DVD

The Shaolin Plot to be released as part of the Eureka Classics range

POPULAR

Paramount+ gets confirmed UK launch date and pricing

Streaming sticks and Smart TVs will be forced to prominently display UK catch-up apps under new rules

Virgin Media unveils its new streaming TV service

Sky to offer its streaming puck as a standalone device

ADVERTISE ON SEENIT

We’re pleased to offer a number of advertising opportunities to high quality brands including sponsored content, competitions and advertising placements.

Please contact us for details.

 

TOPICS

Audio Blu-rays and DVD Cinema Gaming Guides Streaming Telecoms Telecoms Television

Copyright © 2022 · All Rights Reserved · Contact Us · Copyright · Terms of Use · Privacy Policy · StreamedTV.uk