VOD platform Rakuten TV has announced deals which will see a dedicated button for the service added to TVs from Samsung, LG, Philips and Hisense from this Summer.
The company claims the move will be “increase its presence in Europe, reaching more than 30 Million households and tripling its distribution from 12 to 42 countries in 2019 and more to come in 2020.”
“This is a major step that our company is undertaking within a plan of expansion which aims at making Rakuten TV the first choice of entertainment for Smart TV owners” said Jacinto Roca, CEO and founder of Rakuten TV.
“Having a remote control button directly connecting to the platform aims at empowering users to access the best movies in the best quality just with one click, dramatically increasing our number of users.
“The collaboration with Premium partners Samsung Electronics, LG, Philips and Hisense is a seal of quality in offering the best service to our users around Europe.
“This is proof of our commitment with providing an always better experience to cinema lovers. With this move, Rakuten TV will triple its presence on a continental level, strengthening its commitment to deliver the best cinematic experience at home”.
