Telecoms firm TalkTalk says it’s connected 29,000 customers to its YouView-based TV service since launching the product in September and is signing up 1,000 TV customers per day.
TalkTalk offers customers who take its Plus broadband and phone service a free YouView box in return for signing a new 18 or 24 month contract.
Announcing its half year financial results, the company says it has seen a 44% year-on-year increase in Plus subscribers, taking total user figures to 1.1million.
It has also signed up 22,000 new Fibre broadband customers, four times as many as in the previous six month period.
The company, which has previously attracted a reputation for poor customer service, says complaints to telecoms regulator Ofcom fell 40% year on year and are down 66% from 2011’s peak.
Customer churn has fallen to 1.6% and the company says it expects this figure “to reduce from further improvements in customer service and as we see the benefit of more customers taking additional products from us.”
Dido Harding, TalkTalk Chief Executive, said: “We’ve successfully launched our YouView TV service with positive customer feedback and are beginning to scale the base according to plan.”
In a statement TalkTalk said it had seen “very positive feedback from [TV] users”.
Total revenue for the period was £828m.