Virgin Media’s new general entertainment channel Virgin 1 launches on October 1.
The channel was developed after a breakdown in negotiations saw Sky One, Sky News and Sky Sports News exit the Virgin Media platform.
Channel bosses have snapped up a number of big name acquisitions including Terminator spin-off The Sarah Connor Chronicles and The Riches, starring Minnie Driver and Eddie Izzard.
The channel will be available on Freeview, satellite and cable.