Blackberry says its popular BBM messaging service will soon come preinstalled on a variety of Android smartphones in Africa, India, Indonesia, Latin America and the Middle East.
The troubled handset maker recently released BBM as a standalone app for Android and Apple’s iOS and has struck deals with leading OEMs to pre-install the app.
Blackberry says BBM will continue to be available as a free download from Android app stores, including Google Play.
“It is clear that smartphone customers see BBM as a must have app for active conversations. The uptake we have seen for BBM since the launch on Android and iPhone is amazing,” said Andrew Bocking, Executive Vice President for BBM at BlackBerry.
“We’re thrilled to be working with leading Android smartphone manufacturers from across the globe to help bring their customers the best out-of-the-box experience with BBM preinstalled.”