Suits are being cleaned, shirts are being pressed and the red carpet is being hoovered – or is that Dysoned? – because this Sunday the glamour of Hollywood comes to London for the EE British Academy Film Awards.
Stars Bradley Cooper, Tom Hanks, Emma Thompson & Leonardo DiCaprio are all confirmed to attend and, thanks to EE, we’ll also be there to witness all the comings, goings, speeches and tears.
Thankfully we scrub up well.
Film fans and celeb spotters who can’t make it along will have the chance to chat live to the stars courtesy of two hi-tech guests – the EE Fanbots.
Stationed outside the Royal Opera House, the Fanbots come equipped with the latest in mobile broadband thanks to EE’s superfast 4G network. If the weather is as bad as last year let’s hope they also come packing brollies!
The network is selecting a group of film lovers to control the robots and chat to stars using seamless video-calling from the comfort (and warmth) of their own home.
A connected tablet will act as their portal to the stars on the red carpet allowing them to have live conversations with the cream of Hollywood wherever they are in the UK.
The EE Fanbots are fully mobile thanks to a self-balancing wheel base and a height-adjustable tablet display so those controlling the Fanbots will get the chance to move around the red carpet for a unique VIP view.
Spencer McHugh, Director of Brand at EE, said: “The BAFTA Film Awards are one of the most prestigious and glamorous occasions in the global film calendar, and we wanted to give genuine film fans the opportunity to enjoy the experience wherever they may be.
“This is now possible thanks to the magic of technology and to be able to trial the EE Fanbots on such a grand stage is thrilling for us. Robots have long been a favoured subject of movie-makers so it’s fitting that we can bring film fans closer to the action using this exciting new technology on our superfast network.”
For more information on EE’s partnership with BAFTA – including details of how to vote for this year’s EE Rising Star – visit ee.co.uk/bafta.
Footage of the EE Fanbots will go live on the site on Monday 17th February. The ceremony will be shown on BBC One from 9pm and a red carpet preview show will air on BBC Three