ITV bags Bond HD rights

ITV viewers will be able to enjoy James Bond in HD

James Bond fans will soon be able to enjoy the entire film franchise in High Definition after ITV renewed its deal with MGM to screen the movies and extended the agreement to cover free-to-air HD broadcasts of the films.

As part of the renewed agreement all films in the series will be shown on ITV1 HD across its 2010 and 2011 schedules.

Zai Bennett, ITV Director of Digital Channels and Acquisitions, said: “James Bond is a British cinematic icon loved by ITV’s audience and we’re delighted to continue the franchise’s long association with ITV, as well as the chance, for the first time, to show every Bond feature film in fantastic HD.”

Gary Marenzi, Co-President at MGM Worldwide Television, said the firm were “pleased to be working with ITV on keeping the Bond franchise as vibrant as ever in high definition, which will be a big treat to Bond fans in the UK.”

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