Virgin extends TV on demand offerings

Virgin Media has announced the arrival of new on-demand content
Virgin Media has announced a new video-on-demand with NBC Universal which will see some of the studio’s most popular shows added to Virgin’s cable, online and mobile on demand platforms.

The deal includes UK rights to shows such as the US version of The Office, House, Heroes and 30 Rock which will be available from December 1st.

Cindy Rose, executive director of digital entertainment at Virgin Media said: “Our pioneering TV On Demand service continues to offer the greatest choice for all the family and we’re delighted to bring our customers these great shows in HD from NBC Universal.

“With more and more consumers enjoying the flexibility of watching TV whenever they want, our new online and mobile services also give our customers a fantastic way to enjoy content wherever they are.”

Last week the cable operator announced its Virgin Media Player app would be available to “any Nokia N8 customers on any mobile network” via Nokia Ovi store.

Versions of the handset sold via Virgin will be the first to to come pre-loaded with the app. Virgin are currently offering the handset from free from £40 on a pay monthly tariff.

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