EE is promising film fans their closest-ever look at the excitement and glamour of the British Academy Film Awards red carpet with a live-stream of arrivals to this year’s film awards ceremony.
Zoë Ball and Rachel Riley will present a special live-stream which fans can access via ee.co.uk/BAFTA or BAFTA.org between 5pm-7pm.
Viewers will be able to switch between multiple camera angles to ‘walk’ with the stars as they travel up red carpet and past the media photography pen. They’ll also be able to a glimpse backstage.
In addition, Ball will bring viewers exclusive interviews with the stars while Riley will offer a guide to the best of the red carpet fashion as she chats to leading film talent.
Spencer McHugh, Director of Brand at EE, said: “Our collaborative show with our BAFTA partners is an ambitious undertaking but a fantastic opportunity to use our technology to give film fans a unique view of the UK’s most famous red carpet event.”
Rachel Riley said: “This will be my first time presenting on the BAFTA red carpet and I can’t wait to chat to all the stars.
“There is a big maths theme at this year’s awards with the biopics of two of my heroes, Alan Turing and Stephen Hawking, both up for loads of awards – I might have to test Eddie and Benedict on their maths skills!”
Amanda Berry OBE, Chief Executive of BAFTA, said: “Every year we welcome outstanding film talent to the EE British Academy Film Awards.
“Red carpet arrivals is always one of the most anticipated elements of the event, so this year we wanted to share the experience with as many people as possible with our new multi-camera live stream, which will allow film fans to enjoy the red carpet in a new and exciting way.
“We are thrilled to be working with our long-standing partner EE to bring this interactive viewing experience to the Awards.”
The British Academy Film Awards will be held on Sunday, 8 February 2015 at the Royal Opera House and will be broadcast on BBC One and BBC One HD from 9pm.