Thanks to record growth at the start of 2012, Sky has now overtaken its competitors to be named the UK’s most popular TV, broadband and home phone package provider.
In the first three months of 2012, there were 212,000 new Sky Broadband customers thanks to the company’s compelling broadband offers, greater flexibility and better service than its rivals.
Plus 29% of Sky TV users now utilise its broadband offers including the Internet and home phone as well as digital TV.
Sky looks set to retain its title and boost numbers further with its launch earlier this year of its new fibre optic broadband package. The new package, part of Sky’s latest round of broadband offers, is sure to become one of the best broadband packages available to users demanding speed and quality who do mountains of downloading.
Unlimited Fibre will run on BT’s newly expanded fibre-optic cable network. Fibre optic cables, made from fibreglass, are capable of transporting data at five times the speed of the old copper wire cables. The new package will increase download speeds and won’t have any usage caps.
The package also includes free roaming WiFi powered by The Cloud and is available at more than 10,000 hotspots across the UK.
This super-fast broadband package will be available to around 30% of UK homes in 2012, expanding in 2013 as BT extends its fibre optic network throughout the UK.
To keep all of its customers well cared for, Sky is also offering a low-cost package to low Internet users that don’t require lightning quick web speeds. Sky Broadband Everyday Lite is free with Sky TV. This package includes 2GB of monthly usage allowance, ideal for browsing, shopping, social networking and emailing.
Sky Broadband Unlimited ups usage allowance infinitely as no caps are imposed on data downloads.
This article was produced in association with Sky.
Sources:
uswitch.com/broadband/news/2012/07/sky_broadband_customer_base_continues_to_grow/ http://corporate.sky.com/investors/press_releases/2012/sky_britains_number_1_choice
