According to the broadcaster, year to date Video on Demand views of its programmes now stand at 273m, a 20.9% increase on the same period last year.
Comedy series The Inbetweeners was the top performing series, drawing 2.2m views for Season 1 in August
Comedy was the top genre for VoD views in August, with 9.5m views, whilst entertainment scored 8.7m views thanks to hit shows including 8 Out of 10 Cats. Drama, boosted by the popularity of series such as The Killing, received 5.3m views.